Welcome to faff's playground. 

The word faff means 'to fuss around' or 'to be a bit all over the place.' But for us, faff is so much more. Sometimes delightfully quirky, sometimes ridiculously lovable, never stuck in one lane, and always inspired by the odd little sparks of everyday life. In other words, faff is basically us—wandering, tinkering, daydreaming, and somehow turning all that chaos into charm.

faff began in a tiny laboratory, where a mischievous dreamer spent hours faffing around with fabrics, scissors, and little ideas. What started as playful experiments turned into pieces that bring color, fun, and a a little wit to everyday life.

At faff, 'play' means enjoying the little messes, the small surprises, and the joy of being delightfully un-serious. With faff's signature 'color play', we hope to bring a small spark of joy that stays with you all day.

Every faff creation is designed with love in Seoul.